No Shrinking Violet

We started with a dynamic palette that emphasizes both light and dark for a bold contrast. Paired with a not-quite-neon magenta-to-turquoise gradient, the electrifying combo pops off the screen, page, package, label or even
t-shirt. We put the same level of care into the font choice, opting for a rounded typeface that complements the rounded shapes of The Coco Bunnies’ logo and grounding the brand’s playfulness in something fresh yet simple without overpowering it.

All Ears

Of course, we can’t talk brand without talking logos. And The Coco Bunnies logo is a particularly memorable one,
not only for the adorability factor (admit it… it is pretty cute) but also for the way it models the company’s primary product front-and-centre without taking focus away from the statement the company wanted to make. It demonstrates quality without sacrificing an iota of fun.